Emerald Heritage Rebrand 2015
Brief: To rebrand Emerald Heritage and create a series of adverts to be published in Ireland and America.
Emerald Heritage is a unique project which increases the acreage of woodland in Northern Ireland through the purchase of small plots of land in the Glens of County Antrim. These small plots will be planted with trees and held in perpetuity by the purchaser and can never be built on or destroyed.
Results: After commissioning cartoonist Chris Burke to create an engaging and fun illustration, we then designed a set of adverts for advertising campaigns in the Boston Irish magazine, Irish Central, Irish Voice, The Irish Emigrant as well as a series of online adverts.
We then redesigned The Ownership Pack which is sent out to clients once they have purchased a plot of land.
This included a redesign of the folder, certificates and we created a 24 paged A5 booklet to be placed inside the pack. We also designed a fun gift card.
Along with the above we were also asked to redesign the online newsletter, press release and logo.